Value Selling

Value Selling requires a deep understanding of the customer's needs and objectives

Let's Connect

Selling Value – Strengthening Value Proposition

Engaging people is about meeting their needs – not yours.

Tony Robbins

Workshop Facilitator’s Background (Dinkar)


Years In Sales Management


Business Professionals Enabled


Companies Coached


Years in Sales Performance Consulting

Business Success

Build greater success for your customers with value-selling training.

  • square

    Selling Value

  • square

    Customer Centricity

  • square

    Relationship Management

  • square

    Being a Trusted Advisor

Intentions of the Initiative

Identifying and executing the drivers for Value selling proposition. Consistently enriching sales interactions to deliver value to the existing clients and new prospects.

  • Square

    Convincing Business Presentations

  • Square

    Sharing Compelling stories

  • Square

    Enabling Sales Communication Tools

Communicating value proposition is the currency of business activities. Once done well, it transforms the mindset of stakeholders of the buying organisation. Compelling value proposition needs a structured approach, simplicity of thought process, convincing content and appropriate style. And this needs continuous mining of the information available around us and applying it appropriately.

How can you strengthen the communication around your value proposition?

  • square

    Building Compelling Presentations and Proposals

  • square

    Creating Impactful Video presentations and Sales aids

  • square

    Aligning website content to enable Value Selling

  • square

    Improving Presentation Skills – Face to Face meetings and remote video calls

  • square

    Digital Sales Strategy to communicate Value Proposition

  • square

    Branding Sales team communication

  • square

    Creating a champion Team for Value Selling

B2B customers want to see a lot of value before buying more. That requires a company-wide effort.

Todd Berkowitz

Short Term vs Long Term Sales Training Program

Our Coaching Initiatives – Why Choose Us?

Building Value Selling Culture

The pursuit of building value for the buyers is a deep revolution by itself. Such projects need the top management fully in sync with objectives to be executed.

Past Projects – Enabling Sales and Leadership Capability with Business Growth – Experience snapshot


Personal Consulting Experiences of the Founder (Dinkar Rao) – Some Projects

3i infotech
Barry Callebaut
Indian Oil
move in sync
Konica Minolta
Business Coaching Engagements (Some Examples)

About the Facilitator

Dinkar Rao

Dinkar Rao has supported the goals of more than 14000+ professionals from Foreign MNCs, Indian MNCs and local SMEs. He has done senior management assessments and selections for top-notch organisations. He has been involved in many international and domestic people enablement initiatives. Dinkar Rao has been involved in various strategic initiatives for long-term Sales Organisation development.

Dinkar Rao has coached more than 300 companies. Dinkar has personally handled many critical assessment centres for different layers of management from large and small businesses.

Dinkar Rao’s Background

More than Twenty-five (25) years of exposure in Sales Management and 15 plus years in Sales performance Consulting. Dinkar Rao has hands-on experience in sales because of his deep interest in the sales career.

Dinkar Rao was part of Mercuri International (Sweden Based MNC as a Senior Consultant), Mercuri Urval (Denmark Based MNC as a Senior Consultant) and Better Future (Nederlands-based MNC as their Managing Director for Asia)

M.Tech (Mineral Engineering, Indian School of Mines- IIT Dhanbad), PGDBM, Leadership Capability Assessor, LIFO Coach, Belbin Coach, Celemi (Business Simulation) Certified Coach, ICF Certified Life Coach, Doctorate in Management studies.

Dinkar is a Member of the Mindfulness Association (UK)

Dinkar Rao is the founder of Groval Euler’s, Kabir Learning Foundation and Groval Selectia

Certified Coach (SUCCESS CONVERSION COACHING™) – Accredited by CCA and ICF

  • null

    Are you a Managing Director/ CEO/ CSO/ HR Head of a company?

  • null

    Are you heading Line of Business (LOB) and managing it’s P&L?

  • null

    Do you want 90% of your sales team members to achieve their sales targets?

  • null

    Do you want excellent customer satisfaction scores, consistently for your services?

    Let's Connect